Madam C. J. Walker’s First National Convention (August 30-31, 1917)

Posted on 08/30/2017 at 6:29pm
Madam C. J. Walker hosts the first annual convention of the Walker Beauty Culturists in Philadelphia on August 30-31, 1917. (Photo credit: Madam Walker Family Archives)

One hundred years ago this week — on August 30 and August 31, 1917 — hair care entrepreneur Madam C. J. Walker hosted the first annual convention of her sales agents and beauty culturists. More than 200 women gathered at Philadelphia’s Union Baptist Church to hear Walker’s message about entrepreneurship, civic responsibility and political activism.

At one of the first conventions of American businesswomen, the delegates shared stories of how their work as Walker agents had transformed and enriched their lives.

Madam C. J. Walker hosts the first annual convention of the Walker Beauty Culturists in Philadelphia on August 30-31, 1917. (Photo credit: Madam Walker Family Archives)

Madam C. J. Walker hosts the first annual convention of the Walker Beauty Culturists in Philadelphia on August 30-31, 1917. (Photo credit: Madam Walker Family Archives)

With few career opportunities open to black women during the early twentieth century, many had been maids, washerwomen, cooks and sharecroppers. A few had been teachers and nurses. Now they talked of the financial rewards that allowed them to purchase homes, educate their children and contribute to their churches and community organizations.

Margaret Thompson, president of the Philadelphia Union of Walker Hair Culturists told her colleagues that she had earned $5 a week as a servant. Now she claimed an income of $250 a week (the equivalent of more than $5,200 in 2017 dollars).

Madam C. J. Walker's best-selling product was her Wonderful Hair Grower, an ointment that healed scalp infections and dandruff. (Credit: Madam Walker Family Archives)

Madam C. J. Walker’s best-selling product was her Wonderful Hair Grower, an ointment that healed scalp infections and dandruff. (Credit: Madam Walker Family Archives)

On the final day of the convention Madam Walker’s theme was “Women’s Duty to Women.” She envisioned these economically successful women as community leaders and agents of change.  To emphasize the point, she gave $500 in prizes, not only to the women who had sold the most tins of Madam Walker’s Wonderful Hair Grower, but to those whose local Walker clubs had contributed the most to charity.

At the end of the convention, the women sent a telegram to President Woodrow Wilson urging him to support legislation that would make lynching a federal crime.

“We, the representatives of the National Convention of the Madam C. J. Walker Agents, in convention assembled, and in a larger sense representing twelve million Negroes, have keenly felt the injustice done our race and country through the recent lynching at Memphis, Tennessee, and the horrible race riot at East St. Louis.” 

Madam C. J. Walker's keynote message in August 1917 was "Women's Duty to Women." (Credit: Madam Walker Family Archives)

Madam C. J. Walker’s keynote message in August 1917 was “Women’s Duty to Women.” (Credit: Madam Walker Family Archives)

“Knowing that no people in all the world are more loyal and patriotic than the Colored people of America, we respectfully submit to you this our protest against the continuation of such wrongs and injustices in this ‘land of the free and the home of the brave’ and we further respectfully urge that you as President of these United States use your great influence that Congress enact the necessary laws to prevent a recurrence of such disgraceful affairs.” 

The Madam C. J. Walker Manufacturing Company continued a tradition of annual conventions through the early 1960s.

Madam C. J. Walker Beauty Culture (mcjwbeautyculture.com)

Madam C. J. Walker Beauty Culture (mcjwbeautyculture.com)

Today the Madam C. J. Walker Beauty Culture line of hair care products is manufactured by Sundial Brands and sold nationwide at Sephora.Madam C. J. Walker Beauty Culture (mcjwbeautyculture.com)

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